Friday 29 January 2016

Doodle Dissertation

I decided to do an alternative submission for my dissertation as it was all about how multi-media forms of communication aid learning, with a focus on how NPOs use this to their advantage when making adverts. It seemed hypocritical and countering to my message if I then chose to present my research in the form of a written essay rather than something more multimedia. So I created a website, featuring links to my various sources and gifs I'd made, which was then used as a visual aid to a lecture I gave to the first years.

I think it went quite well, but this topic is so broad and interesting that one 45 minute lecture barely even begins to scratch the surface. It was a really lovely way to draw together everything I'd been looking into since the summer that was informing all of practice this year though, and I think it's helped me in storyboarding my own charity animation to delve a bit deeper into what has worked well in the past and more importantly why it has worked!

My research had told me that visual (particularly moving image) aids work well in holding your audience's attention, and that breaking up dense factual material with pop culture reference points and humour all works to the speaker's advantage. I tried to put this into practical effect in my talk by including gifs, audience participation, illustrations, animated films, a few jokey moments and some pop culture references, as below:


This is the website, which will now be available to the first year illustration students as a learning resource:




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